February 26, 2019
Style Notes

How to Make the Bed Like a Stylist

Each season, members of our marketing and product development teams scout intriguing spaces for seasonal photo shoots. Each shoot spurs new lifestyle imagery, keeping our looks fresh and imaginative. Our brand stylists and merchandisers play pivotal parts in styling each shot to perfection. As bedroom scenes are frequent crowd favorites, the same question is commonly asked: What goes into styling the picture-perfect bed? To answer that popular question, we look to our brand stylist, Hilary, for thoughtful tips and tricks. With countless Markets and photo shoots under her belt, Hilary has beautifully styled over 400 beds for Four Hands. See her handiwork in-action below, with sneak peeks from our latest shoot.

Hilary Making The Bed
“I like to start with a basic, neutral layer – linen duvets are my go-to. Then, add a fun patterned blanket or solid duvet with a varied, complementary texture at the foot of the bed.”

 
Final Bedroom Photo Shoot

Layering is key to adding visual interest.

Hilary Aiken
Brand Stylist
Hilary Making The Bed 3
Hilary Making The Bed 2
“Keep it simple, with two pillow sham sets: one to match the base layer and one to tie in the foot of the bed. Add a last layer of love with throw pillows – I use down pillow inserts for the perfect amount of fluff.”

 
Final Bedroom Photo Shoot 2
Hilary plays favorites when it comes to bedding retailers, listing CB2, H&M Home, Coyuchi, Cultiver, and The Citizenry among her go-tos for sheets, duvets, throw pillows, and accessories.

Explore bedroom scenes from past Look Books for more inspiration. >

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